Lightwake

Lightwake is an immersive artistic experience featuring spatial sound architecture that highlights Mercury’s mastery of silent power. Framed by the overarching narrative MERCURY SOUND VS. EVERYONE, the installation explores the issue of sound pollution and how Mercury redefines performance by preserving the natural peace.

This direct interaction engages customers in remarkable and effective ways where it helps present to the clients, the technical benefits of the product.

Lightwake is an immersive artistic experience featuring spatial sound architecture that highlights Mercury’s mastery of silent power. Framed by the overarching narrative MERCURY SOUND VS. EVERYONE, the installation explores the issue of sound pollution and how Mercury redefines performance by preserving the natural peace.

This direct interaction engages customers in remarkable and effective ways where it helps present to the clients, the technical benefits of the product.

Lightwake is an immersive artistic experience featuring spatial sound architecture that highlights Mercury’s mastery of silent power. Framed by the overarching narrative MERCURY SOUND VS. EVERYONE, the installation explores the issue of sound pollution and how Mercury redefines performance by preserving the natural peace.

This direct interaction engages customers in remarkable and effective ways where it helps present to the clients, the technical benefits of the product.

Client

Client

Mercury Marine | Academic Project

Mercury Marine
Academic Project

Tools

Tools

Figma | Blender | InDesign

Figma | Blender | InDesign

Duration

Duration

12 weeks

12 weeks

The production phase was executed in UE 5.6.1, leveraging visual real-time rendering to build a cinematic immersive environment tailored for fulldome projection. Using advanced systems like Nanite, Lumen, and Sequencer, complex scenes, lighting, and narrative transitions were developed. UE5 enabled rapid iteration and real-time playback, allowing the storytelling to evolve dynamically within a spatial, 360° environment.  

The production phase was executed in UE 5.6.1, leveraging visual real-time rendering to build a cinematic immersive environment tailored for fulldome projection. Using advanced systems like Nanite, Lumen, and Sequencer, complex scenes, lighting, and narrative transitions were developed. UE5 enabled rapid iteration and real-time playback, allowing the storytelling to evolve dynamically within a spatial, 360° environment.  

Crossing the entrance feels like stepping into an entirely new world, where the journey begins with a brief introduction that prepares you for the experience ahead. Inside, youre immersed in the products full expression. Its power and precision unfolding around you. The inner screens introduce each product, highlighting its unique strengths and how it outperforms competitors. The outer screens showcase the products quiet performance, reinforcing Mercurys claim of delivering the most sound and environmentally-efficient solutions.